Why micromobility matters

As congestion and air pollution worsen in gridlocked cities, people are looking to alternative modes of transport to find more sustainable solutions for their daily commute. Enter micromobility vehicles like electric scooters. These lightweight vehicles are transforming urban travel…

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Why micromobility matters

Consider this: nationally, in 2021, Brits spent nearly 1 billion hours (980 million) sitting in traffic. As congestion gets increasingly worse in cities, many people are embracing alternative transport options such as shared bike and scooter schemes.

Research shows that London is the world’s most congested city, where drivers will lose an average of 148 hours stuck in traffic jams, according to traffic information supplier Inrix. Across the UK as a whole, drivers will waste an average of 73 hours queueing in traffic this year.

One of the major benefits of micro mobility options is that it helps to reduce road congestion and with more micromobility options, there will be less need for people to use cars, especially for short-distance trips.


What is micro mobility?

importance of micro mobility for cities

Micromobility refers to small, lightweight modes of transportation such as electric scooters, e-bikes, e-mopeds, hoverboards, and electric skateboards. Typically, these vehicles are used for short-distance journeys in urban areas.

In the most recent National Travel Survey, it was revealed that most people’s trips are relatively short: 25% of trips were under one mile, and 71% were under five miles. These journeys are perfect for micromobility vehicles – they’re the quickest, easiest way to get around congested cities.

An added bonus: micro mobility vehicles are a more sustainable way to travel. They produce no carbon emissions, so they’re a green alternative to fossil fuel-powered cars and buses, and actually help to reduce air pollution.


Transforming urban transport

With rising concerns about CO2 emissions and the environmental burden of the daily commute, micromobility options like eScooters offer an attractive alternative for urban transport. The growth of the micro mobility market is driven by a few factors:

  • Increasing pollution levels
  • Worsening traffic congestion in cities
  • Time wasted in traffic jams
  • Consumers’ increasing environmental consciousness
  • Rising fuel prices and the cost of traditional transport options

Micromobility vehicles are a lot more affordable than buying a car, especially when you factor in the price of fuel. They’re also a very practical (and portable) solution for commuters on the move. They can be ’parked’ just about anywhere and folded away for easy carrying or storage.

Take the Nought.one: it can be folded in two, carried easily inside and stood upright to be stored just about anywhere.  


The benefits of micromobility

why micro mobility is important

As cities continue to grow in size and population, consumers are becoming more carbon-conscious and looking for more environmentally-friendly ways to travel. Micro mobility matters because it can help to reduce the number of cars on the road and lower the carbon footprint of our daily commute.

Cities and commuters alike will benefit from the increased use of e-bikes and e-scooters. They’re the eco-friendly, efficient, and cost-effective choice for commuters who want to reach their destination faster and enjoy the journey at the same time.

In many cities, special micromobility paths have been created through forests and parks, ensuring that riders who choose this green transport alternative are able to make the most of their journey and enjoy the great outdoors on their daily commute.

As more cities adopt greener modes of transport, expect to see more electric scooters and bikes taking to the road in pursuit of sustainable travel.